Factors that drive digital transformation

Digital transformation is high on the agenda for many companies, but it’s important to understand the factors driving the need for digital change. Understanding why change is necessary helps create more focused goals for your projects, and ultimately leads to a more effective digital transformation.

It’s also important to understand that it’s rare for digital transformation to solely focus on increasing efficiency through new technologies. Digital transformation affects many of the core tenets of how a company operates, and requires a change in culture and approach as well as updating software and equipment.

In this eBook, we will split the different drivers of digital transformation into categories: social, market and organisational. We’ll analyse each category, looking at how they motivate businesses to create change, and advising you on how these drivers can help you make your digital transformation projects more successful.